He joins our team as director of Institutional Relations, a strategic role with which we will reinforce our presence at the institutional level both in Spain and in the international markets in which we operate. Its mission will be to help us continue to build bridges between the institutional world, the technological ecosystem and our global investment community.
Outstanding sports career
Those who know Ferrán's career know that we are talking about an exceptional figure. His name is linked to a brilliant career as a professional basketball player, with a career that led him to compete at the highest level between 1984 and 2002 in teams such as FC Barcelona, Joventut from Badalona or Panathinaikos from Athens, in addition to representing the Spanish national team on 156 occasions and participating in the Olympic Games.
Business career and academic training
But his story didn't stop when he left the courts. On the contrary. Ferrán has developed a solid career in the business, financial and technological world that fits perfectly with our vision.
Over the years, he has trained in programming, computer science, financial analysis and equity markets, in addition to pursuing an E-MBA at La Salle — Ramón Llull University and Saint Mary's University in San Francisco. After retiring from professional sports, he led units specialized in advice and wealth management for elite athletes in financial institutions such as UBS, Banco Sabadell, Mirabaud and Andbank.
Entrepreneurial and technological experience
His knowledge of the financial ecosystem has combined it with intense entrepreneurial activity. Ferrán has participated in the creation of startups in such innovative fields as blockchain, web3, fintech, sport-tech and quantum computing, consolidating himself as a reference figure in the intersection between technology, investment and sports.
Value for Reental
For us at Reental, this combination of sports experience, business vision and technological knowledge is especially valuable. Ferrán fully shares our way of understanding investment: accessible, transparent and supported by technological innovation.
Remarks by Ferran Martínez after joining
In his first words after joining our team, Ferrán highlighted precisely that connection of values:
“We both share a passion for technology, investment and teamwork. There is also a very special personal connection with the company's CEO, Eric Sánchez, with whom I share a background in the world of basketball. That common language of those who have experienced elite sports translates into a very clear way of understanding effort, discipline and the construction of long-term projects.”
Institutional and educational impetus
From the management of the company, we see this addition as a very important impetus to continue expanding our message. Our goal is not only to offer new forms of investment, but also to help people — athletes or not — to better understand their finances and to make decisions that improve their economic future.
Link between professional sports and Reental sports
In addition, their arrival reinforces a very special bond between professional sports and our project. Ferrán joins another great figure in international basketball who is already part of our history: Luis Scola, a former player of the NBA and the Argentine national team, who, in addition to being an ambassador for the brand, is also a partner of the company.
